We draw from a range of disciplines to create purposeful experiences and products that can span the digital, physical and environmental.
EXPLORATION
Working at the intersection of design, technology and business, we help our clients explore new ground. Connections happen in countless ways — through physical-, digital-, environmental interactions and channels. In today’s world, services are often a combination of these channels, making it even harder to gain the right foresight for action. Mapping people’s experiences, needs and expectations can help uncover hidden obstacles and opportunities at an early stage. Such groundwork can provide strategic insights and product direction based and anticipate how people may be affected by processes, products, and services.
Co-creation / User Experience Mapping / Product Road Mapping / Strategic Insights & Opportunity Finding / Low & High Fidelity Prototyping
DESIGN
With design leadership, we proactively define the vision and strategic intent of a project. We establish multi-disciplinary collaborations with our partners to identify and translate their needs. For every design project, we put emphasis on creating coherent frameworks that allow design solutions that can scale and evolve over time.
Concept Generation / Creative Direction / Industrial Design / Interface, Digital & Software / Experience Design / Internet of Things (IoT) / Interactive Prototyping & Build / Packaging & Print
RESEARCH
Driving innovation requires new and radical thinking and design research can be a driving force behind this process. We utilize various well established design research methods to learn about people, processes, services, and products to help us gain new perspectives and elicit valuable insights.
Custom Ethnographic Research / Generative Design Methods / Participatory Design Research Workshops
COMMUNICATION
We utilize different media formats such as text, images, sound, and videos to successfully communicate the methods, insights, findings and results of our projects.
User Testing / Education / Case Studies / Research Writing
Every design decision we make has the potential to influence human behaviour.
Our human-centered approach places the needs, wants, and unique circumstances of the end user at the core of our design process. We emphasize collaboration and iterative prototyping as methods for inquiry, discovery and validation of ideas, to ensure that the outcomes we deliver is content rich and can adapt to evolving environment.
Educe the idea
We explore user needs, the opportunity space and discover ideas. We define a framework of the problem that you’d like to solve.
Make ideas tangible
Even the loosest idea can take shape by creating a prototype. Gaps & opportunities are uncovered & concepts crystallize.
Create a blueprint
We go through iterative refinements of creating and learning until the concept is robust enough for implementation.
Implement & test
We finally go into building mode to produce conceptually compelling & meticulously refined project deliverables.
